Glo adds Mavin Crew, Korede Bello, Di’ja and Reekado Banks to list of its ambassadors

Nigeria’s entertainment industry has received a massive boost from information communication and technology solutions provider, Globacom, as the network announced the signing of 28 artistes as brand ambassadors.

The list is made up of 9 new ambassadors and 20 old ones whose contracts were renewed by Globacom.

The signing of the 28 artistes by Glo is so far the biggest endorsement deal by any corporate organisation in Nigeria. It is also expected to signal a huge boost to entertainment industry as the selected artistes cut across Nollywood, comedy and music industries.

Company sources indicate that the new ambassadors are hip hop sensation Wizkid, popular comedians Ayo Makun (AY) and Bovi Ugboma, award-winning actor OC Ukeje, Patience Ozokwo (Mama G), Odunlade Adekola, fast-rising Marvin Crew of Koredo Bello, Reekado Banks and Hadizah Blell (Di’ja).

The 19 ambassadors whose contracts have been renewed include Nigeria’s leading music stars D’Banj, Peter and Paul Okoye (PSquare), Chinedu Okoli (Flavour), Jude Abaga (M.I), Wande Coal, Omawumi Megbele, Bez Idakula, Burna Boy, Ego Ogbaro, Sammie Okposo and Sani Danja.

Other ambassadors who made a return as Glo brand ambassadors are comedian Basketmouth, actresses Ini Edo, Funke Akindele and Helen Paul. The rest are Ime Bishop Umoh, John Okafor (Mr. Ibu), Chiwetalu Agu and popular newscaster, Bimbo Oloyede.

Apart from the generous financial package which the ambassadors will enjoy from Glo, the endorsement deal will also give additional fillip to their various careers.

Glo as an emerging global brand offers a big platform for the artistes to further promote their career through the company’s heavy marketing communication activities in local and international media. They will also have the opportunity to feature in Glo’s highly popular shows such as Slide and Bounce and the Glo-CAF Awards.

Why I moved from MTN to Glo – Wizkid

Nigerian music star, Wizkid, in an official statement signed by his manager, Sunday Are, has come out to say why he quit his ambassadorial role for MTN and moved over to indigenous telecom company, Globacom.
Globacom is huge in this industry and I see the evidence of the company's commitment to improving the industry and the lives of its practitioners everywhere I turn. To be honest, it's been a dream to have a working relationship with the Glo brand. An opportunity to turn this dream to reality came, and I took it.
It's an incredible blessing to be sought after by arguably Nigeria's two most powerful brands at the same time. My decision to go with Globacom this time is not an act of spite against MTN. I simply seized an opportunity to move from Yellow land to greener pastures. God bless!